Coach · Builder · Corvallis, Oregon

Built on the floor. Now built for coaches.

I’m JR Prieto-Romero, CSCS. I’m Director of Personal Training at Timberhill Athletic Club and Director of Performance at G3 Sports & Fitness. Now I’m turning what works on the floor into tools for coaches and athletes.

JR Prieto-Romero, CSCS, arms crossed on the training floor
Credentials
  • CSCSCertified Strength & Conditioning Specialist
  • B.S. Exercise & Sport ScienceOregon State University
  • 20,000 hoursCoaching on the floor, 10+ years
01Director of Personal Training, Timberhill Athletic Club
02Director of Performance, G3 Sports & Fitness
03Founder of Four Coaching Products
0410+ Years on the Floor
The standard underneath

Match the
intervention
to the person.

IAOE runs through everything I build: coaching, training programs, nutrition, trainer development and the client experience. Adequate is a legitimate target, not a failure.

Who coaches the person, and at what level.

01Below the lineInadequateUnsafe, unstructured or not progressing.
02Fitness trainerAdequateSafe, effective and progressing. The right target for many clients.
03Fitness coachOptimalIndividualized programming built around the person’s goals.
04Performance coachEnhancedWhere I coach: trained athletes who have plateaued and want finer margins.
Train with JR

Every client starts with a free 30-minute consult.

Goals, training history, limitations, barriers and preferences. Local clients start at Timberhill or G3, where I match you with the right coach and program. Sometimes that coach isn’t me.

In person · Corvallis
Online · from $199/mo
No membership needed
Featured project JR Strength & FitnessThe Trainer’s CoachVault

The operating library for coaches.

Consultation systems, programming frameworks and client-management tools I built and run across two facilities, packaged so a working coach can use them this week.

34Systems & frameworks
26Tools
11Workflows
About JR

Salem.
Oregon State.
20,000 hours.

I grew up in Salem, came to Corvallis for Oregon State and earned my degree in Exercise & Sport Science. I played soccer, sprinted and threw before I ever coached.

Today I’m Director of Personal Training at Timberhill Athletic Club and Director of Performance at G3, and I coach my own clients at the Enhanced tier.

Read the full story →
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Start training yesterday.You’ll thank yourself tomorrow. Coach or trainer? Get a free Vault account →

Ready to train?

Local to Corvallis? Start with a free consult at Timberhill or G3. Anywhere else, apply for online coaching.